Products and Promotions

“Stand out from the crowd, bend the rules and enjoy shattering every norm:WOOW proudly asserts and displays its values and colours in this vibrant and CRAZY new collection. Just like their new campaign, this booming brand offers a real positivity filter - the WOOW filter - to bring colour to your everyday life in style!

WOOW is the banner for those who are not afraid to stand out and push their limits:STAND OUT, BREAK FREE, NO GENDER… concepts with strongly evocative names that will surprise people!”

“Helium Eyewear, one of the most sought-after brands for eyewear lovers who want on trend, quality eyewear at affordable prices.

Styling eyewear aficionados for over 18 years, Helium Eyewear offers a wide range of fashion forward eyewear for today’s men and women.

When you combine superior Italian craftsmanship, stunning colors and versatile designs, the result is Helium Eyewear. Wherever you go, whatever you do, your Helium Eyewear is sure to make a statement.”

“David Beckham has curated a collection of timeless frames made from the very finest materials. His exacting taste and eye for detail have brought together an exceptional contemporary aesthetic with traditional craftsmanship. The brand reflects David's vision, with a constant dedication to quality.”

N49° quality has seamless transitions, 4 stage tumbling, the highest quality hinges, precise, 5-axis milling, 4 levels of hand polishing - all with beautiful unique colours. The difference is all in the details.

Manufactured on a cutting edge production line, N49° is producing frames with a quality and customization not previously seen in the market. And now exclusively at Academy Optical.

Exceptional quality and value. Custom hand-crafted acetate frames in classic styling, made in Germany. These frames are amazingly comfortable, light-weight, durable and stylish. Only the highest quality and best premium materials are used in the construction of our frames.